‘Ted Lasso’ promotion with Bumble makes Bantr real, sort of
Bantr Live is a Bumble in-app event based on the dating app in Apple TV+ comedy “Ted Lasso,” starting October 13.
Users will be matched with one other “player” automatically, at random. This person will match up with the user’s location, age, and gender preferences, but the only visible thing on their profile is their name.
Players will have three minutes to chat without the ability to see profile information or share photos. At the end of the three minutes, players will be asked if they’d like to match with the other player. If both players tap “yes,” then they will be matched.